As an audio visual (AV) integrator, it’s your job to oversee the installations and management of AV solutions in a way that ensures your client’s have efficient, productive and seamlessly running technologies. 

Most importantly, however, it’s an AV integrator’s job to create experiences that wow your clients. 

Whether you are involved in the design of a specific room or an entire building, AV integrators must implement technological solutions that create superior experiences and environments. This involves technologies such as audio/video, networks, security, shades conferencing and more.  

Lighting is also an important part of that process. Innovation in low voltage lighting is giving people more control over their lighting solutions, and enabling integrators to develop complete experiential solutions for clients. 

The challenge is, when a project requires integration between AV systems and lighting, there’s usually confusion on who is responsible for what pieces and how the systems can be programmed as one solution.. AV integrators start losing control as electricians begin working on the project, and the overall result isn’t as imagined from the outset. 

That’s where low voltage lighting is changing the AV integration space. 

What is low voltage lighting?

Lighting fixtures have traditionally been powered by line voltage infrastructure. This electrical infrastructure is the standard style of electrical wiring found in most buildings, which uses high voltage 120v power delivered through copper wires. 

However, since the innovation of LED lighting fixtures, most lighting units now require significantly less energy to power than that provided by line voltage. That’s why low voltage lighting is now disrupting the industry.

Low voltage lighting infrastructure differs to traditional line voltage as it powers lighting fixtures with nothing more than 12/24/48v.  Using power supplies  placed between the incoming line voltage  and lighting fixtures, low voltage lighting powers lighting fixtures with nothing more than CAT6 network cable.

What are the benefits of low voltage lighting for AV integrators?

Low voltage lighting doesn’t require an electrician in the installation process. This brings a number of benefits for AV integrators, allowing them to become a “low voltage everything” integrator. 

AV integrators now have the opportunity to offer an entire tech solution that transforms spaces, has lifestyle and wellness applications and offers dynamic scene settings, all with the ability to completely control the integration from start to finish. Here are just a few of the top ways that AV integrators will benefit from reselling and integrating low voltage lighting. 

#1 - It offers a new high revenue stream 

By reselling low voltage lighting solutions that are powered by low voltage technology, you’re not just able to create superior environments that benefit your client, you're also able to resell a product that offers your business a brand-new high revenue stream.

Colorbeam, for example, has a wide range of LED lighting fixtures for a diverse range of high-end applications from indoor, outdoor and landscape applications. 

#2 - It allows you to offer an entire tech solution from start to finish

Low voltage lighting is a digital solution. That means low voltage lighting installations allow you to integrate lighting solutions into the entire AV infrastructure that you are pitching to a client. 

Your AV integration company can now become a one-stop-shop, completing entire technology solutions from start to finish.

You can combine low voltage lighting with other AV solutions with one wiring infrastructure and one control system, meaning the entire environment is powered and controlled in a centralized location. As a reseller and integrator, you will quickly become the preferred choice of vendor for all things low voltage. 

#3 - It enables you to diversify and differentiate yourself from the competition

There are lots of AV integrators across North America, which means finding new clients relies on your business standing out from the competition. Through low voltage lighting you can deliver comprehensive experiential solutions that differentiate your AV integration brand. 

Colorbeam’s innovative low voltage lighting system offers an immersive lighting experience, with our GATEway Processor technology having applications in human-centric lighting, flawless and flicker-free dimming and true tunability from 1700k to 6500k. 

With the combination of low voltage lighting and Colorbeam’s innovative technology, you’ll be able to create AV experiences like no other integrator can. 

Want to learn more about how Colorbeam’s innovative low voltage lighting technology and LED fixtures can benefit your AV integration business? Contact us today. Our team of integration and lighting experts would love to answer any questions that you may have.

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